All case studies
Experience example · Explore & discover
Leonardo · O.P.E.N.
High technology becomes a world to explore.
Leonardo O.P.E.N. brings digital twins, STEM careers and aerospace missions into an immersive world for younger generations.
Explore & discoverWatch the experience
Leonardo · O.P.E.N.
The opportunity
Turn employer branding into an interactive journey.
Visitors fly aircraft, complete space missions and discover high-tech careers through play.
The experience
- 01Explore aerospace digital twins
- 02Learn through missions and rewards
- 03Discover STEM skills and careers
Outcome signals
Evidence without exposing confidential data
Each example connects the experience format to the behaviour it is designed to generate.
Rounded, aggregate indicators from the observed activation. No client-confidential breakdown is shown.
Your next activation
Start a projectYour next campaign can become a playable experience.
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